FASHION BUSINESS

Courses

  • One-Year Course | Semester Course
  • Master Course
  • Short Course
  • Summer Intensive Course
  • APPLY NOW
 

One-Year Course ・ Semester Course

Overview

You can thoroughly learn the trend and the business expertise of the world-leading Italian fashion industry. Italian fashion originated in Florence where historically had a dominant influence in the Italian fashion industry as a textile-producing center. Nowadays, Italy is a place where the hottest fashion brands such as Gucci, Ferragamo, PRADA, etc., set up their headquarters. There exist numerous ateliers and studios as well, and many important fashion exhibitions are held.

In Accademia Riaci’s Fashion Business Course, students learn how to market-research as well as construct a business planning and design a sales promotion strategy. We direct our students fully so they can work their ways up to become successful in the fashion industry. As we enhance students’ creative skills, we cultivate the students’ multiple viewpoints for determining the current trend and the market movement. In the class, students study the basic fashion knowledge to understand the effect the fashion exerts on the economic, social, and mental aspects, as well as the marketing principle, the store development, the advertising strategy, and the sales techniques, to become a professional business person in the fashion industry.


Tuition and Fees (prices in euros '€')
One-Year Course: € 15,720.00 (non-EU students)
One-Year Course: € 13,720.00 (EU students)

Semester Course: € 9,300.00 (non-EU students)
Semester Course: € 8,400.00 (EU students)

Academic Calendar
    ONE-YEAR program
      I. September 6, 2021 - April 15, 2022
      II. January 10, 2022 - July 29, 2022
      III. May 2, 2022 - December 9, 2022
      IV. September 5, 2022 - April 14, 2023

      SEMESTER program
        I. September 6, 2021 - December 10, 2021
        II. January 10, 2022 - April 15, 2022
        III. May 2, 2022 - July 29, 2022
        IV. September 5, 2022 - December 9, 2022
Language
With English interpreter

 

Master Course

Overview

The Master Course in Fashion Business is a one-year top-up program that prepares students to work in a variety of fields within the fashion industry, including market research, retailing and merchandising.
Students are expected to involved in creative processes related to fashion design and production while demonstrating the necessary business insight to succeed in the highly competitive fashion industry.
The creative processes include initial product concept, product development, materials and trends research, sourcing and manufacture, finance and management control, as well as events production (audience identification, use of media, sponsorship, press release, etc.), consumer behavior and methods of visual/verbal communication.
The course encompasses fashion entrepreneurial vision in the fashion world.
Each student is required to work on a fashion business project, deciding the target as well as the most suitable promotion strategies to break through a specific market.


Tuition and Fees (prices in euros '€')
Master One-Year Course: € 17,320.00 (non-EU students)
Master One-Year Course: € 15,320.00 (EU students)

Master Semester Course: € 10,500.00 (non-EU students)
Master Semester Course: € 9,500.00 (EU students)

Academic Calendar
One-Year program
    I. September 6, 2021 - April 15, 2022
    II. January 10, 2022 - July 29, 2022
    III. May 2, 2022 - December 9, 2022
    IV. September 5, 2022 - April 14, 2023

    Semester program
      I. September 6, 2021 - December 10, 2021
      II. January 10, 2022 - April 15, 2022
      III. May 2, 2022 - July 29, 2022
      IV. September 5, 2022 - December 9, 2022
Language
With English interpreter

 

Short Course

Overview

Communication in fashion business nowadays requires capability to plan and management of integrated communication strategies, to follow advertising campaigns, to relate with mass media and fashion agents, to arrange fashion events and shows, to take care of public relations. And above all, to develop selling plans for new products, designers and fashion branding are necessary.

Our students start the essential basic skills to deal with marketing and fashion communication-planning route effectively. As well as the cultural knowledge and the basic techniques, they will improve the right planning method, starting from the market, the fashion products, and the consumer analysis, to the presentation of marketing and communication plan using traditional and innovative new media. Then students will analyse fashion as a whole system of signs and tendencies, propose personal views, and organize themes in projects with critical attitude to be ready for the real working world.

Start Dates
・Sep 6, 2021
・Sep 20, 2021
・Oct 4, 2021
・Nov 8, 2021
・Nov 22, 2021
・Dec 6, 2021
・Jan 10, 2022
・Jan 31, 2022
・Feb 14, 2022
・Feb 28, 2022
・Mar 7, 2022
・Mar 21, 2022
・Apr 4, 2022

For other dates, please inquire

Tuition and Fees (prices in euros '€')
1-week course: € 630.00
2-week course: € 980.00
4-week course: € 1,780.00
6-week course: € 2,520.00
8-week course: € 3,260.00
10-week course: € 4,000.00
12-week course: € 4,740.00

For other durations, please inquire

Language
With English interpreter

 

Summer Intensive Course

Note: the "Summer Intensive Course" has the same contents as the "Short Course", but with a double number of lessons. Furthermore, it includes housing and extracurricular activities and services.

Overview

Communication in fashion business nowadays requires capability to plan and management of integrated communication strategies, to follow advertising campaigns, to relate with mass media and fashion agents, to arrange fashion events and shows, to take care of public relations. And above all, to develop selling plans for new products, designers and fashion branding are necessary

Our students start the essential basic skills to deal with the marketing and fashion communication-planning route effectively. As well as the cultural knowledge and the basic techniques, they will improve the right planning method, starting from the market, the fashion products, and the consumer analysis, to the presentation of marketing and communication plan using traditional and innovative new media. Then students will analyze fashion as a whole system of signs and tendencies, propose personal views, and organize themes in projects with a critical attitude to be ready for the real working world.

Start Dates
・Sep 5, 2021
・Sep 19, 2021
・May 1, 2022
・May 15, 2022
・May 29, 2022
・Jun 12, 2022
・Jun 26, 2022
・Jul 10, 2022
・Jul 24, 2022
・Aug 21, 2022
・Sep 4, 2022
・Sep 18, 2022

Tuition and Fees (prices in euros '€')
2-week course: € 2,600.00
4-week course: € 4,600.00
6-week course: € 6,400.00
8-week course: € 8,200.00
12-week course: € 11,000.00

    Summer Intensive Course fees include:
  • Enrollment fee
  • Tuition
  • Facility fees (no materials)
  • Orientation
  • Welcome lunch
  • Welcome kit (city map, pen, notebook, file folder)
  • Bus pass
  • Weekly guided art visits:
    students will visit the best sightseeing and historical monuments of the city.
  • Housing: shared apartments – twin room (single room at an extra cost*)
  • Housing utility costs
  • 4 daily meal + 2 coffee/tea/mineral water vouchers per week
  • Cultural activities: every 2 weeks
    (e.g.: ceramic laboratory visit, antique market visit, Tuscan farmhouse visit, pizza lesson)
  • English interpretation during lessons with the teacher and visits.

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Blog

Pitti UOMO 2014

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Fashion Design (10 February, 2014)

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SHOE MAKING (30 OCT)

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Fashion Design November 5, 2013

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See all posts of this course.

Gallery