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Graphic designers are able to analyze communication problems and needs, and to visualize messages, ideas, and feeling in concise, effective, and visually satisfying ways. The purpose of graphic design may be to inform, identify, clarify, or persuade the public or a specific audience. The finished design usually combines a drawn or photographic image with letterforms and typography. Most often, the result is reproduced through the printing process, but it may take other forms such as an exhibition, a slide presentation or a package. Specific job opportunities include the design of advertisements, exhibitions, publications, corporate symbols, packaging, books, signs, magazines, posters, typography, illustrations, photographic images, plus art direction and design consultation. Employment may be with an organization, a design agency, or on a freelance basis. The goal, in the development of the curriculum, has been to establish one-year program concentrating on the design process rather than products. The faculty maintains close contact with students and a careful supervision of curriculum. Students develop understandings and abilities as relate to image making tools and modes. Such understandings are employed for perceptible questioning, clarification, edification, and problem solving. Intuition and objectivity are fostered though design projects, in-depth analysis, and critical evaluation of the issues and processes and their manifestations. A graduate of this program has a diversified but through knowledge of visual aesthetics, concept communication, and design methodology. A series of required courses has been formulated to fulfill a designer’s practical, academic, and analytical needs.
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Professors
